Bark Avenue company happenings, contests for free CBD dog treat giveaways, developments, new retail outlets for our CBD dog treats and other exciting news.
CBD For Dog Seizures
CBD Dog Treats for Anxiety
Cheap CBD Dog Treats
With the explosion of CBD pet products, one might wonder, how do I purchase the best CBD product for my dog? Due diligence is the key. Brand trust and transparency in a non-regulated industry of CBD is essential to finding the right product that works for your pet’s needs.
The CBD market has been flooded with cheap Chinese Oil that sells products at rock bottom prices. These product utilizing unchecked foreign regulations for safety and compliance.
[Denver, Colorado, November 15, 2018—] Best Black Friday, Cyber Monday Deals with Bark Avenue’s canine cannabis dog treats. These CBD dog treats are Culinary Institute of America professional chef formulated; manufactured to the highest quality standards in an SQF facility; all-natural, preservative-free, uses whole food ingredients, and believes in transparency reflected through clean labeling. The company believes in sustainable sourcing of quality raw ingredients for its share of environmental responsibility. Their products are made in the USA with third party tested USA grown hemp oil. Oil that is produced under the guidance of strict regulations for safety and compliance. Their delicious peanut butter flavor is a heart-shaped treat with 2 mg of CBD per piece for small to medium breed sizes. They also have a 5 mg CBD morsel for large to extra-large breeds, and a specialty hip & joint, double functional treat with 5mg of CBD plus 300mg glucosamine, plus 110 mg chondroitin per cookie. This company produces the highest quality treat with unsurpassed palatability, and a tender chew for older dogs.
CBD or cannabidiol has homeopathic benefits for easing seizures, stress, general anxiety; even those due to thunderstorms and fireworks, pain & inflammation, arthritis, degenerative joint disease, poor appetite and beneficial for aging and overall wellness. This is an industrial hemp derived product and does not generate a “high”.
Garden Spot Foods will be distributing Bark Avenue Hemp Treats beginning 2019. Garden Spot is a subsidiary of River Valley Foods, and is a full service, wholesale distributor that distributes the highest of quality organic, natural, and specialty foods. Their Northeast territories include New Jersey, New Hampshire, New York, North Carolina, and Pennsylvania.
Additionally, Bark Avenue will be expanding to Asia first quarter 2019, with distribution in Manila, Philippines. They will be carrying only the large breed formulas, including the double functional hip and joint formula. Email: email@example.com (NOT .com) for more information and pricing.
Grandpaw’s Wellness Treats by Bark Avenue just released a new one-pound bulk bag size for repeat customers’ convenience who use the product for daily pet wellness, and are looking to save some extra money, and help minimize the impact of additional packaging for environmental sustainability. This size is only available online currently and in all three SKU’s.
For 2018 Black Friday and Cyber Monday deals, Bark Avenue is offering their deepest discounts of the year with a twenty percent off coupon code, BFCM2018 valid from November 23-26, 2018. Sign up for their newsletter and follow their social media handles for contests, free giveaways, flash sales and special online specific promos. #barkavenuehemptreats
Bark Avenue Hemp Treats is a family owned, all- natural, preservative free, small batch, professional chef formulator prides itself on using whole food ingredients through sustainable sourcing, coupled with transparency of product through clean labeling. We adhere to a simple focus on a quality product. Made in the USA
If you would like more information about this topic, please call or text 303-323-9080 or email firstname.lastname@example.org NOT .com
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Cannabidiol (CBD) oil-based supplements and treats for both cats and dogs continue to grow in popularity as more pet owners begin to recognize their potential benefits. Despite the fact that it’s still a relatively new category, there already are a lot of options, and shoppers might need quite a bit of assistance in choosing what’s best for their pet.
Herbal alternatives in general continue to grow in demand as consumers become more knowledgeable, aware and discerning, said Lorin Grow, owner of Furry Face in Redlands, Calif.
“At SuperZoo in 2016, there were only a few booths exhibiting CBD products,” Grow said. “In 2017, it was a flood of new CBD exhibitors. And I expect even more next year.”
Chelsea Joyce, for Pet Releaf in Englewood, Colo., said that the driving interest in CBD products comes at a time when pet owners and retailers are starting to recognize that pharmaceutical drugs can sometimes be harmful or even make a pet’s health issue worse due to side effects. As medical cannabis has become increasingly acceptable, people are beginning to understand it might also be a positive option for their pets, she said.
“Consumers are seeking out transparency and education in CBD products—just like they want with the rest of the pet products they purchase from the independent retailer,” Joyce said. “Unfortunately, there have been no regulations set up within the CBD world. In order to keep customers and retailers properly informed, it is up to the manufacturer to educate them on the difference between the products that are out there.”
Denise Strong, co-owner of Pawz on Main in Cottonwood, Ariz., agreed. She exclusively sells Pet Releaf because she believes so strongly in the product and said that her sales for CBD products grow weekly. In fact, CBD products are currently the best-selling items in her store.
“The driving trend is the fact that pet parents want natural solutions for their pets,” Strong said. “They’re doing their best to get away from pharmaceutical drugs when they can solve a problem more naturally.”
CBD products for pets are becoming more popular for treating human health needs, and the trend is trickling down to pets.
“As more and more people are either reading about the benefits of CBD for pets or using it themselves, the more they are interested in providing the same relief to their pets,” said Jodi Ziskin, communications director for Treatibles in Oakland, Calif. “Additionally, the health benefits of CBD and other nonpsychoactive phytocannabinoids have a place in every home-remedy kit. More and more people who want to get well, without getting high, are exploring CBD.”
DO YOUR HOMEWORK
There’s no question that education is incredibly valuable in the cannabidiol (CBD) category. Heidi Nevala, president and founder of Minneapolis-based Petabis Organics, said that not all CBD is created equal, and it’s important to understand the differences.
“Ask for documentation regarding your supplier’s cultivation, harvest and extraction process,” Nevala said. “As a reseller partner, your supplier should happily supply this type of information in detail. You should also verify if they are offering an isolate or actual full-spectrum CBD oil. Most CBD products on the market are isolates, but we do not manufacture CBD isolate oils. Petabis Organics products are produced via NES Vapor Distillation, a patented extraction process which produces the highest levels of naturally occurring terpenes and cannabinoids of any activated edible oil extract in the world.”
There are a lot of false claims and products out there that are not what shoppers think they are, said Denise Strong, co-owner of Pawz on Main in Cottonwood, Ariz. It can make the shopping experience for customers overwhelming.
“Because it’s still so new, and there’s a lot of misinformation out there—people buy products that are knock-offs without even realizing it,” Strong said. “I had one customer that spent over $100 on a bottle of hemp oil, and it turned out that 85 percent of the bottle was olive oil. The problem is that people don’t have the time to do all the research to understand what they’re buying.”
That’s where an educated retailer comes in.
“Honesty and transparency are the most important things for retailers in this category as they discuss CBD products with their customers,” said Chelsea Joyce, vice president of sales for Pet Releaf in Englewood, Colo. “CBD and hemp products are, quite possibly, the least understood and most widely misrepresented products in the pet industry. It is imperative that a manufacturer is able to prove where their hemp is coming from, prove with certifications if they are claiming organic and prove whether they are using true hemp strains or marijuana hybrids. Retailers need to educate themselves as much as possible so that they fully understand that CBD products are vastly different in safety and efficacy.”
Aquila Brown, president of The Yuppy Puppy in Spokane, Wash., noted that ensuring staff members are well educated is important.
“We do lengthy training with our staff so they understand what CBD products are, what they can be used for and what they can’t be used for, how they’re different from human products, and how to approach customers about it,” Brown said.
GENERATE INTEREST IN CBD
There are a lot of ways marketing campaigns can be used to draw attention to cannabidiol (CBD) products and drive new interest. Marketing efforts also pose an additional opportunity to educate the public.
Blogging is always a great outlet to get people interested in CBD products, said Jennifer A. Chiongbian, owner of Denver-based Bark Avenue. Bark Avenue also has a video tutorial on YouTube that teaches people how to make their own cannabis dog treats at home and how to buy quality oil. The more you can educate the public, the better, she said.
Taste-testing opportunities also are a great way to get pet owners excited, said Heidi Nevala, president and founder of Petabis Organics in Minneapolis.
“Pet parents are often worried that their pet will not like the taste,” she said. “We sample our CBD snacks heavily. For example, our Calming Support Snack is a direct way to measure the stress-relieving effects it may impart to their dog, and when their dog also loves the taste, the pet parent’s confidence soars.”
Denise Strong, co-owner of Pawz on Main in Cottonwood, Ariz., said she hosted a Lunch & Learn on the ABCs of CBD, and that it was incredibly popular. She ran an ad in her local paper, handed out fliers and targeted her email base. The result was a huge turnout and a lot of customers asked when the store will do it again, Strong said.
Where should retailers focus their attention when talking to customers about CBD products?
What’s the Difference Between CBD Dog Treats and Hemp Dog Treats?
They are one and the same and can be used interchangeably. CBD dog treats are called by one of the active cannabinoids in the cannabis plant, cannabidiol, or CBD for short.
Hemp dog treats is called by the variety of cannabis plant, that happens to be high in CBD compounds. The hemp plant is also known as “Industrial Hemp”. One will often read that a product is manufactured using hemp oil or industrial hemp. Again, this is one and the same.
In summation, this type of product will either be called by the active compound, CBD; or the variety of plant the active compound comes from, hemp.
To further confuse people, CBD has been cracked down by anyone and everyone; from Facebook advertising to listings on EBay, Amazon, merchant processing, and the list goes on. People that work and manufacture in this industry come up with new acronyms such as “PCR Oil”, just as the general public is starting to educate themselves to the term “CBD”. This is another reason the term “hemp” started being used in place of CBD, to seem more innocuous and fly under the radar. It is a delicate business balancing act, being able to have people find your product and not get shut down.
Be on the look out: “PCR Oil”, or phytocannabinoid rich oil may be the next synonymous term birthed from the controversial “CBD” moniker after businesses start encountering more and more problems; and other creative ways to describe products using CBD or hemp oil. This will continue until the hemp plant is re-classified out of Schedule I drug status, and hopefully lands and is managed under the Department of Agriculture to be listed as an industrial crop like corn or soy. Until then, the public can expect to have confusing labeling and names for the same type of product that change frequently and faster than the general public can keep up with.
What is CBD Oil versus PCR Oil?
We first heard of this of all places, at Super Zoo, the worlds largest pet retailer trade show in the world. One of our former Colorado oil vendors happened to be there as we shared information on the cannabis industry happenings.
So what is CBD? CBD is short for cannabidiol, just one of many cannabinoid compounds in the cannabis plant that makes up a large portion of the industrial hemp plant from where the oil is extracted. The other cannabinoids can consist of CBG, CBN, CBC’s,etc. Aside from these general CB compounds in the cannabis plant, there are also THC compounds. THC is famously responsible for the “high”. Industrial hemp that is rich in CBD does not generate a “high”.
Many people who do not operate in the cannabis space are unfamiliar with these nuances in terminology, let alone being aware of the big pharmaceutical companies who are positioning themselves for the inevitable flood gates of the CBD market to be blown wide open. One such entity is GW Pharmaceuticals out of the UK who has a trademark pending on the terminology “CBD”. If they are awarded this trademark, all business using the term “CBD” will have to cease and desist in its usage. In the meantime, this genericized trademark is steadily growing, and commonly associated to describe the oils extracted from the hemp plant. Currently this trademark term is being used generically, and the trademark owner may need to take aggressive measures to retain rights to the trademark, which GW Pharma is doing currently for their sole use of the “CBD” term.
In comes PCR oil. What is PCR oil? It stands for phytocannabinoid rich oil. In essence, this is a much more complete definition of what this oil truly embodies. In our opinion, it is a much more targeted definition of what the cannabis oil truly defines. Phyto, meaning of a plant, or relating to a plant. In short, it is ALL the plant derived cannabis compounds in the oil, and not just the CBD compound in particular.
Truly, any full spectrum oil is just this, a whole plant oil with all the benefits that nature had intended, including the trace amounts of THC, and all the other 113 active cannabinoids.
If GW Pharmaceuticals wins the right to exclusively use the term “CBD”, the next game of semantics will be on, in having to find a new generic term to replace this; perhaps this will be the use of PCR. As language and uses constantly evolve, the uses of terminology in the cannabis space will not be an exception. It will be interesting to see what happens to this common use of this acronym in the next couple of years or so. Keep an eye out of a possible rise of “PCR” or other terms to substitute “CBD” in the event this happens.
In just under a year, CBD was used to describe any and all products made with industrial hemp. Now there has already been a shift in the cannabis space where people are no longer embracing it as a marketing term due to garnering unwanted attention.
When Bark Avenue Hemp Treats started out, we used Bark Avenue CBD Dog Treats as a descriptor, within a few months, products using the terminology “CBD” were starting to get flagged by numerous organizations. We had our credit card processing shut down; the denial or ending of listing products on platforms such as Amazon and EBay; dis-allowing the promotion of our Facebook advertising page, or listing it on Google Ad Words for that matter!
These are just some of the examples of what operators in the cannabis space have to deal with, aside from the typical business fires that one has to douse on a day to day basis. So those of you who choose to work with products like this, despite it being “everywhere”, does not mean it can be treated just like any other legal product on the market. This is the main reason we started making a concerted effort to using “hemp”; sadly, just the general public was newly opening their eyes to the terminology of “CBD”. It’s a tricky, daily balancing act of trying to be a popular well known brand whilst flying under the radar; and –keeping abreast of the laws and expensive attorneys to keep one’s company out of trouble.
To further illustrate this, there was a large oil producing company that literally had to re-brand their company since it had “CBD” in its name. To this day, I only remember them by their original name…
Bark Avenue Hemp Treats Featured on Blog Talk Radio | Wooden Pants Network for the Unfrustrated Entrepreneur, April 14, 2017
Some of the items covered:
What is the main difference between hemp and cannabis?
Where did the idea come from to make canna-biscuits?
What is Bark Avenue Hemp Treats‘ purpose?
What hurdles has Jennifer encountered in starting her business?
What lessons has she learned in starting this business?
Where does Jennifer the edible hemp industry going?
How does she manufacturer the products?
How important is marketing and trade shows in this industry?
To listen/download on Blog Talk Radio: http://www.blogtalkradio.com/woodenpantsnetwork/2017/04/14/the-unfrustrated-entrepreneur-8-bark-avenue-treats-with-jennifer-chongbian